Designsteins was commissioned by Kimberly-Clark Corporation to develop a Kleenex Wet Wipes brand, multi-pack box for Sam's Club.
Using the existing brand style guide, Designsteins' objective was to create a multi-pack that would allow the consumer to access single packs of Wet Wipes with ease.
Our in-house production team developed a packaging structure with a perforated fold-out lip that enabled the consumer to easily access the single packs. We created several sample mockup variants for the Shopper Marketing Team to review. After the final version was approved, the package was tested to ensure it was structurally sound and endure shipping to shelving.